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Inspiration, Design Tips and Business Thoughts

Great expectations – on ourselves and with our clients

Do you ever catch yourself wondering why a certain person isn’t doing something you expected? Such as when you’ve asked your partner to put the bins out, and they don’t? They’re funny things, expectations. Because they often come about unwittingly for both the expect-ee and expect-er. They can creep up on you. I’ve been ruminating

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Making Competition Irrelevant

I’ve been holding interviews for a new position in our studio this week, and an interesting thing happened. One of the candidates I spoke with was very open about wanting to set up a business in direct competition with mine, should he not get the job. I was intrigued by this notion of competition. And

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The Smiling Mind: Meditation’s Magic for Your Business

A few years ago, before I owned a business, I thought the concept of meditation was a little woo-woo/hippy.  I didn’t imagine it being useful in my life. Even as I recommended meditation to an old boss as a way to calm some of the stress he was going through, I didn’t know how powerful

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Values-Based Marketing – How to Connect With Your Customer

The topic of values, and how they impact our lives, is a popular one today – and for good reason! Not only are our values a foundation for how we live, they also can do the same for how we work, and how we attract and connect with customers for our business. It’s pretty basic,

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3 steps to a values-based brand

I’ve had some wonderful jobs throughout my career and worked for some very motivated and inspiring people. But I’ve also worked in environments which were the exact opposite of what I believed in. I decided to venture into the world of running my own business for one main reason – My Values. I desperately wanted

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